Business and Marketing
The Business Department has two broad objectives:
1) To prepare students academically to enter some form of post-secondary training, 2) To prepare students to become entry-level employees. In more specific terms, it is our belief that:
- Students should be allowed to progress at their own pace under strict guidelines developed between student and teacher.
- Students should be held accountable for their time and that the time accountability requirement be reflected in their evaluation.
- Students should be trained in the area of appropriate business like attitudes.
- Students are individuals and should be treated as such.
- Students should be able to look to the business department staff as models for professionalism in training, attitude, and appearance.
- nts should be guided and encouraged in their career goals.
- Students should be encouraged to work within and support the American economic system.
- Students should be given an opportunity to gain leadership skills through Future Business Leaders of America. (FBLA)
Course Sequencing Guidelines
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BUSINESS TECHNOLOGY LAB |
BUSINESS MANAGEMENT |
ACCOUNTING/ BUSINESS MATH LAB |
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DigiTools |
Personal Finance |
Business Math 1A, 1B |
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Microsoft Office Specialist (MOS) |
Entrepreneurship |
Accounting 1A, 1B |
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Business Technology |
Business Law |
Accounting 2A, 2B |
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6 |
6 |
6 |
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Business Work-Based Learning |
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Espresso/Smoothie Store Operations |
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ACCOUNTING/BUSINESS MATH LAB COURSE OFFERINGS
Accounting 1A, 1B
Advanced Accounting 2A, 2B
Business Math 1A, 1B
Several business education courses are taught in a business lab environment. This means that several courses are meeting at the same time in the same classroom. Formal teacher instruction is kept to a minimum. The teacher is available at all times to give one-on-one help as needed by the student. This type of classroom structure is excellent for students who like to work on their own.
Accounting 1A, 1B
Credit: Occupational
Prerequisite: None
Length: 1 semester each level
Grade level: 9, 10, 11, 12
Materials needed: Workbook ($20 fee) Funds available if needed
The purpose of this course is to study the financial records of a business. Students will learn double entry accounting procedures common to today's business practices. Students will use data processing input and output for the purpose of reporting and analyzing financial statements. The first cycle covers the accounting cycle for a service business set up as a proprietorship. The second cycle focuses on partnership accounting for a merchandising business. The third cycle studies corporate accounting for a merchandising business and accounting control systems. Students may receive 5 credits from SPSCC through Tech Prep.
Advanced Accounting 2A, 2B
Credit: Occupational
Prerequisite: Accounting 1A, 1B
Length: 1 semester each level
Grade level: 10, 11, 12
Materials needed: Workbook ($20 fee) Funds available if needed
The second year of accounting provides an overview of the following areas: professional framework and concepts; departmentalized accounting; accounting control systems; general accounting adjustments; corporation accounting; management accounting; and cost accounting.
Business Math 1A, 1B
Credit: Occupational
Prerequisite: None
Length: 1 semester each level
Grade level: 9, 10, 11, 12
Materials needed: 1 workbook ($20 fee) for 1A; 1 workbook ($20 fee) for 1B. Funds available if needed.
1A: The student will learn the knowledge and gain ability to operate a 10-key electronic calculator with touch key control; work basic math skills on a calculator; improve basic math skills on timed tests; solve problems on interest, bank statements, and installment buying; recognize career-related areas; and plan and manage work flow. These courses are designed to train students for entry-level careers in business and industry.
1B: Even with calculators and spreadsheets, there is a need for basic math skills. There is a growing emphasis in education at all levels to ensure that students learn skills that are required in the workplace. This course provides the opportunity to review basic math skills and apply them to personal and business applications, including the international marketplace. This course does not meet the math requirement for graduation or for NCAA.
BUSINESS MANAGEMENT COURSE OFFERINGS
Personal Finance
Entrepreneurship
Business Law
These courses may be taught on a rotational basis every other year.
Personal Finance
Credit: Occupational
Prerequisite: None
Length: 1 semester
Grade level: 9, 10, 11, 12
The purpose of this course is to provide students with the basic knowledge required to make some of life’s most important financial decisions such as finding a job, money management, apartment and house hunting, buying a car, budgeting, protecting yourself as a consumer, wise use of credit, and gaining insight into the world of investing and banking. This course will inform students of their financial responsibilities as citizens, students, family members, consumers, and active participants in the business world.
Entrepreneurship
Credit: Occupational
Prerequisite: None
Length: 1 semester
Grade level: 9, 10, 11, 12
The purpose of this course focuses on recognizing a business opportunity, starting a business based on the opportunity, and operating and maintaining that business. Entrepreneurship is designed to use a real world computer simulation to introduce students to the key business concepts in the entrepreneurial process such as production, marketing, finance, human resources, global competition, and social, environmental, and legal issues. This course will provide students with a flexible background that will enable them to make required career shifts and meet the demands of a constantly changing business world.
Business Law
Credit: Occupational
Prerequisite: None
Length: 1 semester
Grade level: 9, 10, 11, 12
The purpose of this course is to use real world examples allowing students to explore topics of law that are particularly relevant to the lives of students and how business law impacts business in this country and abroad. Business Law provides a basic foundation in law required to succeed in business by introducing students to the basics of the legal system, ethics, criminal law, contracts, partnerships, property law, bankruptcy, computer law, credit, environmental law, and domestic law.
BUSINESS TECHNOLOGY LAB COURSE OFFERINGS
DigiTools
Microsoft Office Specialist (MOS) Levels 1-6
Business Technology
Several business education courses are taught in a business lab environment. This means that several courses are meeting at the same time in the same classroom. Formal teacher instruction is kept to a minimum. The teacher is available at all times to give one-on-one help as needed by the student. This type of classroom structure is excellent for students who like to work on their own.
Digital Communication Tools (DigiTools)
Credit: Occupational
Prerequisite: None
Length: 1 semester
Grade level: 9, 10, 11, 12
This course is designed to introduce students to project based curriculum using specific skills and tools necessary for today’s world and the world of the future. It is a foundational course for all students. Communication is the theme throughout this course and is integrated throughout. Using various technologies and inputting tools (such as voice recognition, writing tablets, scanners, digital cameras and camcorders) gives the students the ability to effectively communicate in various media. All of these tools will continue to be used throughout the preparatory MOS sequence. Students may receive two credits from SPSCC through Tech Prep.
Microsoft Office Specialist (MOS) Levels 1-6
Credit: Occupational
Prerequisite: DigiTools
Length: 1 semester per topic
Grade level: 9, 10, 11, 12
MOS Levels 1-6 includes: Word Core, Word Expert, Excel Core, Excel Expert, PowerPoint/Outlook, or Access Comprehensive. Students learn the competencies necessary to complete the Microsoft Office Specialist (MOS) industry certification tests for Microsoft Office XP. The MOS program is the only Microsoft approved certification program designed to measure and validate users’ skills with the Microsoft Office suite of desktop productivity applications. Upon completion, students may pursue taking the industry certification test for an additional fee. Students may receive up to nine credits from SPSCC through Tech Prep.
Business Technology A, B
Credit: Occupational
Prerequisite: Instructor approval
Length: 1 semester
Grade level: 9, 10, 11, 12
The purpose of this course is to provide updated information and additional skill development relative to the current and projected technologies that will be experienced by the entry-level employee. Programs utilized may include the daily planner/calendar, electronic mail, word processing, spreadsheet, database, and presentation software.
ADVANCED COURSE OFFERINGS
Business and Marketing Work-Based Learning
The Site-Based Learning experience provides Business and Marketing students with an opportunity to gain exposure to an occupational area related to their interests. This experience can help students identify some of the needed skills, knowledge, and preparation desired for employees. Site-Based Learning provides relevancy for students by linking the classroom to the world at large and by narrowing the gap between theory and practice. Site-Based Learning is a component of the Business and Marketing Pathway. Students must be part of a Business or Marketing Education program of study.
Business/Marketing Work-Based Learning A, B
Credit: Occupational
Prerequisite: Concurrent enrollment in Business class and part-time employment in a business related occupation (instructor approval required for enrollment)
Length: 1 semester (May be taken for a full year)
Grade: 10, 11, 12 (Must be 16 years of age)
Work-Based Learning provides Business and Marketing students with an opportunity to gain exposure to an occupational area related to their interests and career goal. Students must be concurrently enrolled in a business or marketing course and have part-time employment in an approved business or marketing related occupation. The objectives of the program are to prepare students to successfully obtain and maintain employment in a business or marketing related field and develop their job skills. Students will receive credit based upon their performance at the work site, completion of required paperwork and school assignments related to the program, and official documentation of 120 work hours per semester.
Espresso/Smoothie Store Operations A, B
Credit: Occupational
Prerequisite: Application process and instructor approval
Length: 1 year
Grade level: 10, 11, 12
Student leadership organization: FBLA
Espresso/Smoothie Store Operations is an exploratory course that focuses on the general process and techniques of direct wholesale and retail buying and selling operations and introduces individuals to related careers. Includes instruction in the principles of entrepreneurial economics, basic sales skills, the distribution channels for goods and services, and supervised practical application experiences. Students will apply marketing and business concepts of retail sales, customer service, advertising, and accounting through operating the school espresso/smoothie store. Students will also learn about the history, culture and diversity of the coffee industry and gain barista skills.
Espresso/Smoothie Store Management A, B
Credit: Occupational
Prerequisite: Espresso/Smoothie Store Operations, application/interview process (spring), and instructor approval
Length: 1 year
Grade level: 11, 12
Student Leadership Organization: FBLA
Espresso/Smoothie Store Management is a preparatory course that generally prepares individuals to undertake and manage the process of developing consumer audiences and moving products from producers to consumers. Includes instruction in buyer behavior and dynamics, principles of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, consumer relations, retailing, and applications to specific products and markets.
MARKETING COURSES
Introduction to Marketing A, B
Credit: Occupational
Prerequisite: None
Length: 1 year
Grade level: 9, 10, 11, 12
Student leadership organization: DECA
Option: See Marketing Work Based Learning Program.
Marketing is a full year course geared toward preparing students for the competitive business world. Students will gain understanding of business topics such as business ownership, advertising and promotion, and product development and leadership skills. Students will have opportunities to work independently on projects that relate to their career goals. This class will also help students get an edge when preparing resumes and applying for jobs. With several guest speakers, field trip opportunities and ties to DECA, this course is designed for gaining experience beyond the classroom. SPSCC credit may be granted through Tech Prep for successful completion of this course.
Advanced Marketing A, B
Credit: Vocational/Occupational
Prerequisite: Intro to Marketing or Sports and Entertainment Marketing and teacher approval
Length: 1 year
Grade Level: 10, 11, 12
Student leadership organization: DECA
Option: see Marketing Work Bases Learning Program
Advanced marketing is a high energy course that builds upon the business and marketing skills developed in Marketing. Students who have successfully completed 2 trimesters of Intro to Marketing are eligible to enroll in Advanced Marketing. Students will apply their marketing skills to real world business situations as well as the student store. With several guest speakers, field trip opportunities and ties to DECA, this course is designed for gaining experience beyond the classroom. SPSCC credit may be granted through Tech Prep for successful completion of this course.
Sports and Entertainment Marketing/Management
Credit: Occupational
Prerequisite: sophomore standing
Length: 1 semester
Grade: 10, 11, 12
Are you interested in a career in a Sports, Recreation or Entertainment field? This course will introduce you to marketing and management fundamentals used in the growing fields of sports, recreation, and entertainment marketing/management. Students will gain knowledge of business and financial management principles, sales, marketing and recruitment; event promotion, scheduling and management; facilities management; public relations; legal aspects of sports; and applicable health and safety standards.
Marketing Seminar A, B
Credit: Occupational
Prerequisite: Advanced Marketing and instructor approval
Length: 1 year
Grade level: 11, 12
Student leadership organization: DECA
Option: See Marketing Work Based Learning Program.
Students will apply marketing and business concepts through management and supervision of the school student store. Students may be required to complete a written DECA project.
Student Store Management A, B
Credit: Vocational/Occupational
Prerequisite: Advanced Marketing and instructor approval
Length: 1 semester (may e taken for a full year)
Grade level: 11, 12
Student leadership organization: DECA
Option: See Marketing Work Based Learning Program.
Student Store Management is a one year course in which students will apply marketing and business concepts through operation and
management of the student store. Each student store manager will be responsible for all of the tasks and duties that result from their management positions and will learn the fundamentals necessary to owning or managing a small business.
Business/Marketing Work-Based Learning A, B
Credit: Occupational
Prerequisite: Concurrent enrollment in Marketing class and part-time employment in a marketing related occupation (instructor approval required for enrollment)
Length: 1 semester (May be taken for a full year)
Grade: 10, 11, 12
Work-Based Learning provides Business and Marketing students with an opportunity to gain exposure to an occupational area related to their interests and career goals. Students must be concurrently enrolled in a business or marketing course and have part-time employment in a business or marketing related occupation. The objectives of the program are to prepare students to successfully obtain and maintain employment in a business or marketing related field and develop their job skills. Students will receive credit based upon their performance at the work site, completion of required paperwork and school assignments related to the program, and official documentation of 120 work hours per semester.
Internship A, B
Credit: Occupational
Prerequisite: Instructor approval with concurrent enrollment in a business/marketing course
Length: 1 semester (May be repeated)
Grade level: 10, 11, 12
The internship experience provides students with an opportunity to apply their business skills in an office setting, namely the CHS ASB office. This course is limited to 3 students per trimester who are concurrently enrolled in a business/marketing course and can demonstrate office and customer service skills. This experience can help students identify some of the needed skills, knowledge and preparation desired for employees. It can help the students to understand the relevancy of their academic, technical, and classroom work. Students will receive credit based upon attendance, their performance at the intern site and completion of school assignments.